“Here we go! Cheers!”
Jasper and Hudson clinked their wine glasses in midair.
On the morning of the second day after receiving the good news, Hudson— representing Terizone Inc.—officially signed a strategic cooperation agreement with the Waterhoof City branch of ICBC.
Hudson leaned toward Jasper and said with great enthusiasm, “Are online games really so lucrative? We’ve done so many promotions during this period—if things don’t work out, we’ll be a laughing stock in everyone’s eyes.”
Jasper responded, grinning, “This is an absolute 100 billion-grade blue ocean market; its potential just hasn’t been fully realized yet.
“United Legends will be our stepping stone to success!”
Hudson had complete confidence in Jasper’s discerning eye. When he heard Jasper’s comment, he immediately inquired eagerly, “Do you think Terizone could do it?”
Hearing this, Jasper immediately recalled his past life. Domestic gamers had described Terizone games through an ad slogan, “No cash, no chance.”
With a light laugh, Jasper answered, “It’s doable. Once United Legends becomes a hit, we’ll talk.”
The domestic online gaming market was undoubtedly a large one, with a market value of over 100 billion dollars. It was absolutely impossible for a single company to monopolize it.
This was the consensus Jasper and Malcolm Malibu had reached after communicating with each other.
They decided to follow Procter & Gamble’s example by establishing more sub-brands.
Most people were not aware that Rejoice and Head & Shoulders—competing rivals in the shampoo market—were actually both Procter & Gamble products!
Their objective was to generate confusion among consumers.
When buying, consumers would frequently choose between these two brands; it was rare for them to consider a third choice.
Similar methods were practiced by Pepsi and Coca-Cola, both of which were brands under the Coca-Cola Group.
The same principle could be applied to the domestic online gaming market. If Jasper could use Sena to acquire 30% of the market, the addition of Terizone Inc. and its vast number of subscribers meant that he could garner at least 70% and above of the entire market!
…
On the second day after the signing of the agreement, Terizone Inc. obtained the interface provided by ICBC with no trouble at all.
Truth to tell, it was rather incredible—the interface was only a string of key codes and an IP address.
Terizone had rushed to set up the completed platform and then had begun intensive testing.
Of course, a few issues had still emerged during the process. After all, this was unprecedented—it was the first time in the country that a bank had provided a private enterprise with access to its internal interface, so there were bound to be some hiccups.
However, these issues were resolved smoothly by technicians from both ICBC and Terizone who worked frantically overtime to deliver the necessary solutions.
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