Life is Easier If You're Handsome novel Chapter 195

The Grand Bell Awards, despite being a highly prestigious film festival, had always been riddled with controversy.

From proxy acceptances to selling voting rights—

Even as recently as last year, in 2016, its credibility had been hanging by a thread.

So why did Director Lee Seong-deok decide to submit his film here?

“Whether we win or not, people will be talking about it.”

That was the key. Regardless of the festival’s reputation, it would serve as promotion for the film.

Actors just needed to deliver their performances as directed.

Directors not only had to capture those performances well but also—

“They have to sell them.”

It was the director’s job to ensure the film reached the audience in the best possible light.

No matter how well-made a movie was, if it sat collecting dust in a warehouse, what was the point?

No matter how famous a restaurant was, if no one could actually eat there, it was meaningless.

“In today’s world, promotion is everything.”

Lee Seong-deok never had high hopes for the Grand Bell Awards.

What he was really aiming for were two other awards:

The Blue Dragon Film Awards in early December and the Baeksang Arts Awards in May.

Flashes continued to go off as he tried to adjust.

Glancing at Kim Donghu beside him, he felt reassured.

“It’s like having a tiger with wings at my side.”

He had no idea why that old saying popped into his head—

But it perfectly described how he felt.

"Aha! Here we have True Hero's Kim Donghu and Director Lee Seong-deok arriving!"

"Please, over here! Yes, look to the left! Now the right...! And one for the front! Thank you!"

After walking the red carpet, the next step was the photo zone,

followed by a brief statement on how they felt about being there.