Back To The 80s: President's Doted Wife novel Chapter 1083

Chapter 1083: Chapter 1084: An Unconventional Market Survey

In the next few days, Cheng Su took Wang Bo and Zhao Da around Guangcheng, one area after another, but Wang Bo and Zhao Da felt that this market research trip was the most enjoyable and relaxing.

Why? Because the places Cheng Su took them were either tea houses or popular tea shops and various parks, it seemed like they were either eating or playing.

According to Cheng Su, understanding the people’s livelihood and well-being through conversations with them would help in understanding the local culture and the positioning of consumer ability.

Even at a vegetable market, she could chat with a vegetable vendor for about an hour, even learning which family the vendor’s ancestors married into.

Wang Bo and Zhao Da saw this and suddenly understood why Cheng Su knew everything and why she could do so much business as a woman.

Because she is willing to work hard, delve into research, use her brain, and lower her stance.

These days, she could pull almost anyone into a conversation, regardless of age, and information resources flowed to them like water, abundant and unending.

For example, they learned that people no longer liked to buy things at supply and marketing cooperatives because it was difficult to buy, things were expensive, and the staff there were particularly arrogant.

For example, they learned that many department stores were opening up now, making purchases more convenient, with prices fresh and fashionable.

Another example is they found out that while other items might not be necessary, one must save money to buy a bicycle, which could take you around the entire city.

And eating is the most important thing. Through conversations, they learned that life is better now than before, people’s purchasing desires are greater than before, and people have started to care more about appearances.

In terms of food, during festivals, if you want to give gifts, you must buy something with nice packaging that looks high-end and classy, making it look decent and bringing honor to you.

So, your product doesn’t have to taste particularly great, but the packaging must be good. If the product doesn’t taste good, good packaging can still win, sparking people’s desire to buy because it satisfies their vanity.

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